Choose this option to generate keyword ideas based on one of your existing keywords that has earned a high click-through rate (CTR).
- Click Filter my results to restrict the keyword ideas generated by the tool.
- Don't show results that contain the following words or phrases: Enter any terms in this field that you would not want in your keywords. For instance, if you sell football jerseys but not basketball jerseys, you may want to enter the word 'basketball' in this field. Enter only one word or phrase per line.
- Don't show keywords in my ad group: Tick this box if you'd like the Keyword Tool to parse out keyword results that already exist in your ad group.
- Click one of the keywords listed in the shaded area to get keyword ideas. The results will be organised in order of relevance to the keyword that you selected.
- Follow steps 6 to 11 at the top of the page.
Note: This option is only available if you access the Keyword Tool from within one of your ad groups.
